During the case-session there will be presented three blocks that define quality of an educational program and help to ensure that the course is not a simple compilation of informative materials but more of a way from 0 point to 1 - towards MVP. 1st block will be devoted to competencies: what is a competency model and how to employ it in education, how to evaluate levels of competencies at different programs. Using examples of two roles - competency model designer and educational program designer - we will demonstrate how to arrange effective collaboration and achieve advanced results. The 2nd block will be about teachers and experts: hiring teachers as an important element of educational program. We will help to solve the problem of shortage of specialists in this field and give insights on how to find a teacher for mass teaching. The 3rd block will be devoted to MVP and how to build up a program so that at the end you could obtain not only new knowledge and competencies but some practical results. We will present a case on how learners in 7 weeks managed to advance competencies and graduated with an operating prototype of a project.